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If you work with people you need to read this

If you work with people you need to
Relationships are crucial for your success, whether you are a solo entrepreneur, part of a small organisation with a few staff members and volunteers, or part of a multinational corporation. This blog focuses on how enhancing your organisation’s success hinges on the connections it makes and why these relationships matter. If you're interested in learning more, discovering your staff's opinions, and reading inspiring examples, then buy my book Winning by being Good

Posted by Sarah Brown on 31 Aug '25 | Tags: profit relationships charity business success

Especially as a sole trader you need the focus on Winning by being Good

Bras
Starting or running a business independently can be daunting. You must maximise the impact of everything you do. I wrote my book after encountering countless individuals who were failing to achieve their full potential because one or two pillars of the Responsible Organisation Charter© (ROC) were not effectively implemented in their businesses. If you overlook these vital components, you're setting yourself up for failure.

Posted by Sarah Brown on 18 Jul '25 | Tags: ROC winning by being good solopreneur

Successful high growth companies believe in impact not just money

Build something that matters
On July 4th, this Friday, I'll release my book, "Winning by Being Good" but as you will see below, just today, I found more evidence that purpose leads to success. The book is about running a business that makes a positive difference in the world. My goal is to help anyone who wants to create change by providing practical advice, "a manual" on running any organisation ethically. I cover many topics, not just ethics, marketing or leadership. In addition to providing practical advice, the book includes case studies and stories designed to inspire people to pursue their dreams or reconsider their current approaches if they are already part of an organisation. Additionally, if you're interested in the ebook, it will be available at half-price this Friday, launch day! Evidence of Winning by Being Good I've spent a decade working on my project. With all the challenges in the world, I was inspired by an opinion piece by Ben Maruthappu in The Times today.

Posted by Sarah Brown on 30 Jun '25 | Tags:

Would we want to be as happy as Finland?

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Being happy is essential for countries, organisations, and individuals, as it is linked to improved well-being and higher standards of living. This blog explores why Finland is one of the happiest countries and what lessons we can learn, particularly regarding the significance of community and shared purpose—and how to foster these elements. I believe that any organisation can benefit from strengthening its sense of community, as the benefits outlined below demonstrate. Additionally, I think this could lead to increased productivity, which is a significant concern for organisations and the UK as a whole.

Posted by Sarah Brown on 30 May '25 | Tags: vision success changing lives

Is ultra-processed information as unhealthy for the mind as ultra-processed food for the body?

Is ultra processed information as dangerous for the mind
After the blog last month about the benefits of AI, I've been thinking about a new issue. Could the endless stream of processed information we see online be just as unhealthy for our minds as processed food can be for our bodies? This idea makes me consider how the things we read and watch can greatly affect how we learn, how we feel, and how we act.

Posted by Sarah Brown on 29 Apr '25 | Tags: AI winning by being good

How can you do good, be more effective and save money?

Do good be more effective save money
Everywhere there is talk of using artificial intelligence(AI) to save money and change the world but I have not come across much about how it can be used for doing good except in the medical field so I thought I would look for some examples and also share practically how I use AI and have done in some cases for almost a decade. I want to be clear: this blog's content has involved my use of AI. However, it was only by asking intelligent, insightful questions that I obtained any valuable answers. As this first infographic illustrates, it is pretty but totally uninformative.

Posted by Sarah Brown on 31 Mar '25 | Tags: innovation AI charity social enterprise

Choosing the best legal structure if you want to create positive change in the world

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There is no definitive "best" legal structure for making a positive impact, and several factors must be considered. I posted a couple of questions about legal structures to Microsoft's Copilot , its AI tool, and found the responses intriguing. The initial assumption was that a sole trader or a company wouldn't be viable legal structures for fostering positive change when I posed the question in terms of the title of this blog. However, when I asked, "What issues should you consider when choosing a legal structure?" the answers were quite different; they did not mention Mission or purpose or suggest that one might consider a charity as a legal structure.

Posted by Sarah Brown on 27 Feb '25 | Tags: cic CIO strategy

2025 Focus on the fundamentals

Small focus on the fundamentals
Focusing on the fundamentals will be critical to success and survival this year, regardless of whether you are an organisation or an individual. In this blog, I am focusing on why, in the current climate, it is critical to get each step right;

Posted by Sarah Brown on 29 Jan '25 | Tags: values theory of change behaviours

Five ways to respond positively to the budget

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As I have sat this morning listening to people, particularly in business, talking about the record tax burden, I thought it might be helpful to share some positive ideas about coping with increased staff costs and also how to help with the ambition to get the UK economy growing. For charities, there are ideas about how some of the budget tax rises might help you raise funds, and for CICs, a suggestion is to consider their legal structure. I'd also like to share some practical ways to address issues raised by the increase in employer's National Insurance if it will affect your organisation.

Posted by Sarah Brown on 31 Oct '24 | Tags: collaboration innovation cic charity staff engagement

Our five top tools to make your fundraising efforts more effective

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I have worked with charities facing funding crises since the early 1990s and have developed a set of unique tools to help identify ways that charities can attract more money. I know that, unfortunately, in a crisis, it can be tempting to chase money and ignore your values and vision, leading to failure.

Posted by Sarah Brown on 07 Oct '24 | Tags: creative think tank tools charity goal setting

What does "winning by being good" mean?

What you do today is important because
Everyone deserves to live their best life. I believe the key to this is "winning by being good". Every person, irrespective of their role within any organisation, has the potential to make a meaningful contribution. But what does winning by being good mean?

Posted by Sarah Brown on 30 Sep '24 | Tags: ROC responsible organisation charter values winning by being good

Are you on the right bus route?

London bus
Life is a journey, whether in personal or organisational terms. When choosing the right organisations, consider legal structure decisions as selecting the best "vehicle" to achieve your vision. It's like deciding how you want to travel. (You can learn more about legal structures here.) This analogy can also help you consider how you actually undertake the journey.

Posted by Sarah Brown on 27 Aug '24 | Tags: governance strategy vision

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