Inspire2Aspire

We are in a better position now than at any time to change the world for the good but not if we live in fear. We need to use our resources and focus on the positive to make 2019 a great year.

Giving at Christmas makes us feel good. We give presents and time and generally focus on the better parts of human nature. But you can get the same feeling all year long ...

The interesting story of the Maglev in Shanghai and how a USP is different from a niche. Plus learn about the characteristics of a successful niche.

Nine examples of niche businesses from the huge to the small which could be run from your bedroom.

Do you stand out and display who you really are in your marketing or blend into the background?