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How to get new customers

How to get new customers as we come out of lockdown

Posted by Sarah Brown on 24 Jul '20 | Tags: marketing sales new normal

Too much useless information

We want to supply useful information during the Pandemic so help us to get it right

Posted by Sarah Brown on 14 Jul '20 | Tags: pandemic inspiration

A guide to how different legal structures can do good (infographic)

Interesting facts and how each legal structure can do good.

Posted by Sarah Brown on 11 Jul '20 | Tags: charity social enterprise 21st century business

Three tips to help you avoid destroying your organisation as you come out of lock down

Beware that by focusing on survival you may destroy the essence of your organisation

Posted by Sarah Brown on 27 Jun '20 | Tags: corporate culture build the new normal build back better values

Innovation -its challenges and how to choose what to progress

Innovation is critical to success in the current environment, but it's not easy so think before you start how it fits with your organisation

Posted by Sarah Brown on 17 Jun '20 | Tags: innovation build back better

Want a change? Should you become a charity or social enterprise?

If you are very focused on changing the world and less focused on money maybe a business is not right for you

Posted by Sarah Brown on 09 Jun '20 | Tags: charity socent build back better

The Importance of a Marketing Strategy

You need a marketing strategy or you will waste money on tactics that aren't thought through

Posted by Sarah Brown on 03 Jun '20 | Tags: tools creative think tank marketing strategic development

Three ideas for creating the best New Normal for you

Every organisation will need to respond to the pandemic so you might as well take the opportunity to improve what you do

Posted by Sarah Brown on 29 May '20 | Tags: ideas strategy new normal

The relevance of the Dominic Cummings story to anyone who runs an organisation: instinct v rules

Every organisation needs a culture where its values are followed instinctively, it is not enough to rely on rules because rules do not cover every eventuality & can result in behaviour people find ‘unfair’ particularly if the values are not ranked.

Posted by Sarah Brown on 26 May '20 | Tags: values dominiccummngs corporate culture build the new normal build back better

What is your why? Why you are different from the rest?

What is your why? Why you are different from the rest? Get this clear and you’ll stand out from the crowd whatever you are doing. You’ll have found your niche, your USP, your competitive advantage which will be critical in the months to come.

Posted by Sarah Brown on 07 May '20 | Tags: niche marketing build back better

Are you seizing the opportunity to get your organisation fitter?

Your organisation could be part of the new world after the pandemic that does things in a better way, so make sure your don't miss this opportunity

Posted by Sarah Brown on 28 Apr '20 | Tags: charity business success social entrepreneur

Free ways to give and raise money as you shop from home

At no cost to you, your on-line supermarket shop or video download can raise funds for a charity you support, so why wouldn't you do it?

Posted by Sarah Brown on 06 Apr '20 | Tags: charity community fundraising

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