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Seizing Opportunities - why SWOTs don't work

The first step for many strategies is a SWOT analysis but where does it really get you? It's a roundabout, not a motorway and it attracts negative thoughts.

Posted by Sarah Brown on 23 Sept '21 | Tags: strategy strategic development tools

10 reasons why every charity or social enterprise needs a marketing strategy

A marketing strategy clearly explains how you as an organisation will reach your objectives. It translates your vision, mission, and goals into effective marketing initiatives that can be measured.

Posted by Sarah Brown on 30 Apr '21 | Tags: charity socent marketing strategy

Digital Technology - demon or angel?

Is the rise of the internet a good or bad thing? Positive examples of how it is being used and how to get the most from it.

Posted by Sarah Brown on 19 Feb '21 | Tags: charity pandemic strategy

Do you want to be more successful?

It could be that your structure is holding back your growth as a charity or social enterprise. Have you thought about what impact what you are and how you operate is having on your success?

Posted by Sarah Brown on 10 Feb '21 | Tags: charity socent strategy

Strategic thinking for charities and social enterprises in the Pandemic

Three areas to consider as you develop a strategy and prepare for the risks of the new normal.

Posted by Sarah Brown on 29 Jul '20 | Tags: charity socent strategy

Three ideas for creating the best New Normal for you

Every organisation will need to respond to the pandemic so you might as well take the opportunity to improve what you do

Posted by Sarah Brown on 29 May '20 | Tags: ideas strategy new normal

A brief history of modern management thinking - a video timeline

Here is a quick video look at the last 150 years of management thinking from time and motion to triple bottom line and beyond

Posted by Sarah Brown on 29 Jun '19 | Tags: responsible organisation charter strategy

Your marketing isn’t working as well as you want for you so do you just need a new website?

So your website doesn’t work as you want it to and you even think you might need a new logo so do you just jump in and get these sorted to save time or think about wider marketing issues? - READ ON to find out

Posted by Sarah Brown on 04 Jul '18 | Tags: marketing strategy business success

5 tips on getting the website of your dreams

Five tips based on our experience to help you through the process of finding and working with a web designer

Posted by Sarah Brown on 27 Apr '16 | Tags: marketing goal setting strategy

How a clear purpose can even create success in a difficult market

The importance of knowing why you are in business if you are to be successful and create a successful niche market

Posted by Sarah Brown on 11 Mar '15 | Tags: strategy innovation vision niche